walkers opticians

Website Design


  • Walkers Opticians


  • Web design
  • UI / UX
  • Website Build


  • 6 Page website
  • Brand Refresh
  • CMS


  • Online booking integration
  • Bespoke Photography
  • Photo manipulation

Project Info



Walkers Opticians have been established in the Eye Care sector for more than 50 years and in that time have built a reputation for high quality care and customer service.

Reactive Design were approached by Walkers Opticians to revamp their old website which was very tired & dated; didn’t promote their variety of services; was hard to navigate around and didn’t reflect the company ethos and their personal service.

They needed to develop a website that clearly displayed the company as a professional, modern, stylish, independent and people centred business.




Reactive spent a lot of time getting to know Walkers Opticians, understand their aspirations and what sets them apart in thier unique selling points. Our briefing stage is thus very important to do this. We put forward our recommendated theme for the new website, which was focussed on two main areas, the clients expertise and quality of their personal customer service.

The final website delivered by Reactive is very visually appealing, carries the content in a very clear and concise manor, with strong calls to action throughout. It’s style helps position the website as an independent, boutique stylish opticians (different from the national chains of Opticians) and imagery was key in highlighting the personal service you will receive at Walkers Opticians.



The design of the site is quite distinctive and helps distinguish Walkers Opticians from it’s competitors. This individual style also helps convey the personal service you will recieve from this Opticians.

Key extra features of the website include online booking integration, bespoke professionally taken photography and an easy to use Content Management System (CMS) so the website can be quickly updated by staff at the opticians.




Increase in web-traffic


Increase in web enquiries

Happy client


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